NZ Manufacturers Federation’s subsidiary Buy NZ Made has recently launched a ‘Buy NZ Made’ campaign to help Kiwi businesses, manufacturers and producers get through these challenging times.

“With many Kiwi businesses doing it tough, embracing big thinking and new ideas is essential,” said Ryan Jennings, executive director of Buy NZ Made. “It’s time for our businesses to recognise that weird can be good and embrace what makes them different and what gives them an edge.”

As part of the campaign, a new website has been launched,, where consumers can easily identify and buy products and services from participating NZ-owned and operated businesses.

“With a focus on entrepreneurship and e-commerce, it’s a great time to adapt your existing offering, extend your brand beyond its pre-Covid-19 identity, create a new product or move your business online,” Jennings said.

“This isn’t about buying more but buying better. We’re encouraging conscious decision-making in choosing products made here at home, and at the same time, playing a key role in our economic recovery.”

If you own a business, you can click here to learn more about the Buy NZ Made campaign, and check if your business is eligible.


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